Suzuki Returns to 2014 AIMExpo
Suzuki, one of the cornerstone OEM exhibitors at the American International Motorcycle Expo, will return again this year. Suzuki will showcase its new 2015 models to the public for the first time as AIMExpo returns to the Orange County Convention Center in Orlando, Fla. October 16-19, 2014.
Suzuki utilized both indoor exhibit space and an innovative demo area at AIMExpo Outdoors! at last year’s event in order to take full advantage of the unique AIMExpo platform. This allowed the manufacturer to interact with dealers, consumers and media by exposing them to a multi-faceted brand experience. Suzuki will return to the event this year with even more demo and showcase presentations for AIMExpo attendees.
“With AIMExpo serving as our official public debut of many 2015 models, it is paramount that we take advantage of the chance to reach our current and potential customers,” says Suzuki’s Larry Vandiver, vice president, sales & marketing. “We had a great experience last year and received tremendous feedback so, in an effort to get even more out of our participation at the show this year, we’re planning on unveiling an even more engaging space on the show floor and expanding our demos at AIMExpo Outdoors!.”
I have been working exclusively in digital media since 1997. I started out with TSN.ca, spending nearly nine years creating and editing content on Canada's leading sports website. I left to join VerticalScope, Inc., one of the world's largest online publishers, to start a number of powersports publications. While at VerticalScope, I've helped create and oversee content for a wide variety of different publications, including ATV.com, Off-Road.com, ArcheryTalk.com, Tractor.com, RVGuide.com, and many more.
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