First Ride | New and Improved? Kawasaki's 2024 Brute Force 750 LE EPS

In a world that is currently dominated by the SxS market, many people think that manufacturers have forgotten about the die-hard ATV enthusiasts who prefer to have their fun with their hands on handlebars over a steering wheel. The powers that be at Kawasaki realized this and gave new life to a tried and true platform. No, we’re not talking about reviving the KFX 450 (although, we'd love to see it). Instead, we’re talking about their flagship utility ATV, the mighty Brute Force 750. But what we need to find out is if the upgrade was worthwhile. Challenge accepted, as the Brute Force messaging says…

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Rippin’ Thru Time: Remembering Honda’s “Little Red” ATV that Could...

Honda’s ATC 70 Was the Freedom Machine for the Under-10 Set

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Rippin' Thru Time: 10 Instances of ATVs in 1980s Pop Culture

Rev up your engines as we take a trip down memory lane, back to when ATVs first roared onto the scene in pop culture. While the 1980s were the golden years for all-terrain vehicles in movies, TV shows, and music videos, it was James Bond who really got the wheels rolling back in 1971.

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Where Have All The ATVs Gone?

It is the 1980s and your parents have the Honda ATC90’s (ATC stood for All Terrain Cycle) all loaded up in the bed of Dad’s three-quarter ton pickup, towing the 23-foot travel trailer for another great weekend in the desert or sand dunes. You spend the weekend adjusting the air pressure on the ATVs balloon tires, finding that sweet spot allowing you some feeling of suspension travel. Every corner was a near disaster, every landing over a jump was nearly tragic, but you survived it all. And you will do it again in a few weeks. 

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