An ATV symposium has been added to the roster of events to be held at EICMA China – The Motorcycle Show, in Beijing, China, June 11-13, 2010. The ATV symposium will be facilitated by the Motorcycle Industry Council (MIC) in partnership with the organizers of EICMA (Esposizione Internazionale del Ciclo e Motociclo), and Chinese Chamber of Commerce for Motorcycle (CCCM).

“We’d like to express our appreciation to Costantino Ruggiero, managing director of EICMA, who paved the way for MIC’s participation at this exciting new motorcycle exhibition in China,” says MIC President Tim Buche. “The ATV symposium will provide a tremendous opportunity to exchange information and ideas on ATV issues around the world with government regulators, industry, and other stakeholders.”

Topics to be covered at the three-hour ATV symposium include market dynamics, consumer use, safety and training, vehicle standards, technical issues, and regulatory issues such as mandatory standards, youth vehicle requirements, and testing and certification. EICMA China – The Motorcycle Show is the result of a historic joint venture – CIME / China – Italy Motorcycle Exhibition Co., Ltd. – that was established by three entities: the Chinese Chamber of Commerce for Motorcycle, Genertec International Advertising & Exhibition Co. Ltd, and EICMA Spa, the executive arm of the Italian Manufacturers Association (Confindustria Ancma) and organizers of the EICMA in Milan, Italy since 1914.



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