Polaris Posts Record Third Quarter Sales
Polaris Off-Road Vehicle sales are up 25 percent in the third quarter.
Every three months Polaris sends out a quarterly report on sales figures and profit margins. We’re certainly not experts in business, but it’s difficult not to notice that Polaris has been thriving in recent years while many other manufacturers continue to battle a tough economy.
Polaris has reported record third quarter sales (three months ending Sept. 30, 2011) of $729.9 million, up 26 percent from last year’s third quarter sales of $580.1 million. Through the first nine months of 2011 Polaris has totals sales of $1.87 billion. This sales growth was felt across all product lines (Off-Road, Snowmobile, On-Road, and Parts, Garmets & Accessories).
Off-Road Vehicle sales, comprised of ATVs and Ranger side-by-side vehicles, increased 25 percent year-over-year, to $486.2 million, during the third quarter 2011. According to Polaris, this increase reflects significant North American market share gains for both ATVs and side-by-side vehicles. Through the first nine months of 2011, Off-Road Vehicle sales have reached $1.36 billion.