Yamaha Awards Ag Scholarships

Lucas Cooney
by Lucas Cooney
Yamaha Ag Helmet University of Florida

Dr. Ricky Telg, Jessica Holt, Andrea Davis, Caroline Roper and Tiffany Dale from the The University of Florida ACT Chapter display the custom-painted helmet provided by Yamaha.

Yamaha Motor Corp., U.S.A., has awarded its annual scholarships for National Ag Communicators of Tomorrow (NACT) students at the Ag Media Summit (AMS) in Indianapolis last week. Three chapters including the University of Missouri, University of Florida and University of Nebraska-Lincoln were awarded a combined $4,000 to help with travel costs associated with students attending AMS.

Yamaha also awarded a $1,500 individual scholarship to Valerie Kesterson, a student from the University of Nebraska-Lincoln. “The Yamaha scholarships were pivotal in our chapter’s decision to attend Ag Media Summit this year,” Kesterson said.

“AMS is an important networking and professional development event, and Yamaha’s scholarship program helps more students attend each year,” says Dwayne Cartmell, Ph.D., NACT national faculty advisor. “Yamaha’s application process also provides students with an opportunity to build their portfolios while learning about industry recommendations for safe, responsible use of equipment in an ag setting.”

This year, Yamaha presented custom painted, school-themed helmets to each chapter that applied for one of the scholarships. Five schools total, including this year’s recipients plus Texas Tech and University of Illinois, both of which are previous Yamaha scholarship recipients, received the one-of-a-kind designed helmets. The purpose of the helmets was to encourage ACT students to continue participating in the program and get them talking about off-road safety in a fun and positive way through a photo gallery posted on the Yamaha Outdoors Facebook page.

Yamaha ACT Helmets

The scholarship program has awarded more than $25,000 in its six years in support of the ACT’s mission of fostering professional development. The Ag Media Summit is one of two yearly meetings for ACT chapters and serves as students’ primary career networking event.

Giving ACT members an opportunity to expand their portfolios and improve their professional development skills, applicants are asked to create communication pieces for Yamaha that focused on the safe use of ATV and Side-by-Side (SxS) vehicles in an ag settling. Yamaha expects to announce its 2014-15 year ACT scholarship program this fall.

Lucas Cooney
Lucas Cooney

I have been working exclusively in digital media since 1997. I started out with TSN.ca, spending nearly nine years creating and editing content on Canada's leading sports website. I left to join VerticalScope, Inc., one of the world's largest online publishers, to start a number of powersports publications. While at VerticalScope, I've helped create and oversee content for a wide variety of different publications, including ATV.com, Off-Road.com, ArcheryTalk.com, Tractor.com, RVGuide.com, and many more.

More by Lucas Cooney