GBC Motorsports Returns As Heartland Challenge Title Sponsor

Lucas Cooney
by Lucas Cooney
Heartland Challenge Start

The 2013 Heartland Challenge will have a familiar name attached, as GBC Motorsports will return as the event’s title sponsor. Scheduled to take place August 16-17 in Carlisle, Iowa, this is the sixth year for the ATV and UTV endurance race.

Daniel Llewellyn Heartland-Challenge

Race organizers have decided to change things up for the 2013 edition of the Heartland Challenge. The Pro class will be replaced by the Series Challenge. Each series will select riders to form a team that will represent their series. The winning team will be awarded a $4,000 payout while the series they represent will be awarded a $2,000 payout.

Each series can send a team of up to three riders to represent their series in this faceoff. The only stipulation is that each team may only have one rider that has participated in GNCC Pro or Pro-Am events within the past three years.

“We sat down with GBC and we all agreed we wanted to make this race even better,” says Tracy Kyner, race organizer. “We all wanted to step outside the box, to create a race that has the opportunity to represent the riders, their state, and the people out there giving so much of their time to create these different series.”

In addition to the Pro class being replaced by the new Series Challenge, the Heartland Challenge will include various ATV, UTV and Ironman classes:

• The Series Challenge (replacing Pro Class)

• AA (replacing Pro Am class)

• A

• B

• C

• +30

• Utility

• Junior

• Ironman

• Ironman Utility

• 90 Production

• 90 Stock

• 70

• 50

• Limited UTV

• Modified UTV

• Open UTV

For more information, visit

Lucas Cooney
Lucas Cooney

I have been working exclusively in digital media since 1997. I started out with, spending nearly nine years creating and editing content on Canada's leading sports website. I left to join VerticalScope, Inc., one of the world's largest online publishers, to start a number of powersports publications. While at VerticalScope, I've helped create and oversee content for a wide variety of different publications, including,,,,, and many more.

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